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14th Australian Masters Games

2013 Event Logo Unveiled

The next big milestone in the journey towards the 14th Australian Masters Games is the uneviling of the new event logo.

In just over eighteen month’s time, competitors, volunteers, officials and accompanying persons will again come together to enjoy ten days of celebration, fun, and fitness at Australia’s largest bi-annual sporting festival – the Australian Masters Games.

Hundreds of designs from around the world were submitted via an online design competition. The winning design was chosen because of its ability to encapsulate and convey the core event elements of movement, vitality, and celebration.

The other captivating feature of the design is the clever use of the roman numerals XIV to form the three personages – one running, one diving and one celebrating – that make up the graphic elements of the logo. This added dimension of the design is often not apparent to the onlooking at first glance and when pointed out adds an event deeper dimension to the logo.

“The unveiling of the new event logo is an important symbol for event participants and stakeholders as it signals the beginning of the road towards the Games,” said Project Manager Ian Fitzpatrick.

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